Markacy

Full-funnel growth and analytics agency for DTC, CPG, and ecommerce

4.8 (Editor review)
Founded
2019
Team size
51-200
Headquarters
New York, NY, United States
Avg. cost
$10,000–$50,000/mo

Overview

About

Markacy is a New York growth consultancy that pairs paid media and CRM execution with measurement, analytics, and strategy consulting for DTC, CPG, and ecommerce brands. The team has expanded into GEO, AI search, and B2B lead gen while anchoring on full-funnel media and data. Clients include Mars, SC Johnson, UnitedHealthcare, and Rodan + Fields.

Markacy is a New York growth consultancy that pairs paid media and CRM execution with measurement, analytics, and strategy consulting for DTC, CPG, and ecommerce brands. The team has expanded into GEO, AI search, and B2B lead gen while anchoring on full-funnel media and data. Clients include Mars, SC Johnson, UnitedHealthcare, and Rodan + Fields.

What they do

Services

  • Full-Funnel Media
  • Measurement & Analytics
  • GEO & AI Search
  • Strategy Consulting
  • Paid Media
  • Marketing Analytics
  • CRM and Lifecycle Marketing
  • B2B Lead Generation

Specializations

Industries served

DTC Ecommerce CPG

Ideal client

Who they help

Best for mid-market and enterprise DTC, CPG, and ecommerce teams that want performance media tied tightly to measurement and lifecycle. Also useful for B2B brands that need a measurement-forward partner.

Good fit for

Mid-market Enterprise B2B B2C DTC

Pros & cons

Pros

  • Strong analytics and measurement practice alongside media execution
  • Full-funnel coverage from paid acquisition through CRM and lifecycle
  • Enterprise client roster including Mars, SC Johnson, and Google Cloud
  • Early move into GEO and AI search as a service line
  • Clear DTC, CPG, and ecommerce specialization

Cons

  • Enterprise orientation can leave small DTC brands under-prioritized
  • Breadth of services requires tight scoping to avoid overlap
  • Primarily US-focused, with less visible international presence

Pricing

Pricing modelMonthly retainer
Minimum engagement$10,000
Average cost of services$10,000–$50,000/mo
Price bracket$$$

Notable clients

Google Cloud Mars SC Johnson UnitedHealthcare Rodan + Fields Malbon Golf Pendleton Woolen Mills IonQ Edmentum Keyfactor

Common questions

FAQ

  • What services does Markacy offer?

    Markacy offers Full-Funnel Media, Measurement & Analytics, GEO & AI Search, Strategy Consulting, Paid Media, Marketing Analytics, and more.

  • Where is Markacy based?

    Markacy is headquartered in New York, NY, United States and works with clients remotely worldwide.

  • How much does Markacy cost?

    Markacy operates on a monthly retainer model, a minimum engagement of $10,000, typical costs of $10,000–$50,000/mo.

  • Who is Markacy best for?

    Best for mid-market and enterprise DTC, CPG, and ecommerce teams that want performance media tied tightly to measurement and lifecycle. Also useful for B2B brands that need a measurement-forward partner.

  • What industries does Markacy serve?

    Markacy serves clients in DTC, Ecommerce, CPG.

  • How big is Markacy and when was it founded?

    Markacy was founded in 2019 and has a team of 51-200 people.

  • How do I contact Markacy?

    You can visit markacy.com.

Editor’s take

A credible pick for mid-market and enterprise DTC and CPG teams that want paid, CRM, and analytics run as one engagement. Smaller brands may want a leaner shop.