Modash

Influencer search engine with 250M+ profiles across IG, TikTok, YouTube.

4.8/5 From $199/mo · free plan Influencer Marketing
Best for Agencies, DTC discovery teams
Pricing From $199/mo
Setup time Under 60 min
Learning curve Moderate
Support Email, chat, campaign managers
Company Modash
Launched 2017

About Modash

Modash is an influencer marketing platform designed to replace a stack of lighter point solutions. The strengths show up in two places — largest creator database in the category, and audience demographics (age, country, gender). Most of the work happens inside Creator search and Audience analysis; the rest of the feature list exists to support them. There's a free plan to explore first, with paid tiers from $199/mo. The best creator discovery tool at this price.

Available on

Web appAPIChrome extension

Integrates with

ShopifyZapierGoogle Sheets

Who it's for

A quick filter before you spend time on Modash — read both sides before committing.

Use it if…

  • Agencies vetting creator pools
  • DTC brands building creator shortlists
  • Teams wanting discovery without full management

Skip it if…

  • Teams needing contracts + payments (GRIN wins)
  • Non-English markets (data lighter)
  • Small brands doing 1-2 collabs/year

Pros and cons

Pros

  • Largest creator database in the category
  • Audience demographics (age, country, gender)
  • Audience authenticity scoring
  • Hits the core influencer marketing workflow without forcing a hunt for second tools
  • Pricing lands in the right band for its target buyer

Cons

  • Discovery-only — no campaign management
  • No payment processing
  • Audience data best for English-speaking markets
  • Not the cheapest option in the category — the free alternatives cover basics
  • Advanced features sit behind higher-tier plans most small teams won't need

Features

The capabilities you actually get when you sign up for Modash.

  1. 01

    Creator search

    250M+ IG, TikTok, YouTube profiles

  2. 02

    Audience analysis

    Demographics, interests, authenticity

  3. 03

    List exports

    CSV + Google Sheets exports

  4. 04

    Core workspace

    The main editor or dashboard where day-to-day influencer marketing work happens

  5. 05

    Integrations hub

    Connects to the tools your stack already uses so data doesn't live in silos

  6. 06

    Reporting and dashboards

    Built-in reports and exportable dashboards for stakeholder reviews

Pricing

A free plan to start, then paid tiers for the full set of features.

Starter

$199 /mo

  • 500 profile unlocks/mo
  • Core filters

Essential

$299 /mo

  • 1,000 unlocks/mo
  • API access

Frequently asked questions

What people usually want to know before signing up for Modash.

Does Modash handle outreach?

No — it's discovery-only. Pair with email tool for outreach.

How accurate is audience data?

Very good for English-speaking IG/TT/YT; weaker outside those markets.

Nano, micro, mid or macro — which converts?

Nano (1k–10k) and micro (10k–100k) consistently beat macro and celebrity for conversion rate. Pay accordingly.

Do I need exclusivity?

For a flagship launch, yes — 30–60 days. For always-on content, exclusivity hurts creator ROI and your budget.

How do I measure true incremental lift?

Hold-out tests, discount codes, matched-market analysis. Last-click gets wildly misreported for this channel.

Bottom line

Should you use Modash?

The best creator discovery tool at this price. Pair with GRIN or Upfluence for full campaign management.