Klear

Meltwater's influencer platform with analytics and campaign ROI.

4.3/5 Contact sales Influencer Marketing
Best for Mid-market + enterprise brands
Pricing Contact sales
Setup time Under 60 min
Learning curve Moderate
Support Email, chat, campaign managers
Company Meltwater
Launched 2010

About Klear

Klear is an influencer marketing platform shaped around the needs of mid-market + enterprise brands. Two things keep it on shortlists: integrates with Meltwater PR + listening, plus strong audience demographics. Day-to-day you'll live in Creator discovery and Campaign management, with the rest of the suite plugging into those two. Pricing is quote-based; expect a hands-on onboarding call before you can price it. A reasonable pick for Meltwater customers wanting PR + influencer in one vendor.

Available on

Web appAPI

Integrates with

InstagramTikTokYouTubeTwitter / XGoogle Analytics

Who it's for

A quick filter before you spend time on Klear — read both sides before committing.

Use it if…

  • Companies already using Meltwater PR tools
  • Mid-market + enterprise brands
  • Teams wanting PR + influencer in one vendor

Skip it if…

  • SMBs on tight budgets
  • Shopify stores (Collabs is free)
  • Pure DTC teams wanting attribution (GRIN wins)

Pros and cons

Pros

  • Integrates with Meltwater PR + listening
  • Strong audience demographics
  • Enterprise-grade reporting
  • Hits the core influencer marketing workflow without forcing a hunt for second tools
  • Pricing lands in the right band for its target buyer

Cons

  • Opaque pricing — expect $20K+/yr
  • Smaller user community
  • Discovery database less deep than Modash
  • Not the cheapest option in the category — the free alternatives cover basics
  • Advanced features sit behind higher-tier plans most small teams won't need

Features

The capabilities you actually get when you sign up for Klear.

  1. 01

    Creator discovery

    Database with influence + brand-fit scoring

  2. 02

    Campaign management

    Standard workflow tools

  3. 03

    ROI tracking

    Multi-touch attribution tied to campaign goals

  4. 04

    Core workspace

    The main editor or dashboard where day-to-day influencer marketing work happens

  5. 05

    Integrations hub

    Connects to the tools your stack already uses so data doesn't live in silos

  6. 06

    Reporting and dashboards

    Built-in reports and exportable dashboards for stakeholder reviews

Pricing

No free plan — here's what you get at each paid tier.

Enterprise

Contact sales

  • Starts around $20K/yr

Frequently asked questions

What people usually want to know before signing up for Klear.

Should I pick Klear if I already use Meltwater?

Yes — the integration is the main value prop.

Does Klear handle payments?

Yes, through standard contract + payment workflow.

Nano, micro, mid or macro — which converts?

Nano (1k–10k) and micro (10k–100k) consistently beat macro and celebrity for conversion rate. Pay accordingly.

Do I need exclusivity?

For a flagship launch, yes — 30–60 days. For always-on content, exclusivity hurts creator ROI and your budget.

How do I measure true incremental lift?

Hold-out tests, discount codes, matched-market analysis. Last-click gets wildly misreported for this channel.

Bottom line

Should you use Klear?

A reasonable pick for Meltwater customers wanting PR + influencer in one vendor. Standalone teams should pick GRIN or Upfluence.