Independently researched ranking
Best Marketing Agencies in New Zealand (2026)
10 marketing agencies compared on results, reviews and pricing for New Zealand businesses, picked from the 12 agencies we track; none are headquartered in New Zealand yet.
- Agencies reviewed
- 12
- Median minimum
- $1,000/mo
- Offer AI search
- 67%
- Average rating
- 4.93
On this page
- Quick answer
- Key takeaways
- Comparison table
- The 10 best marketing agencies in New Zealand
- Best New Zealand marketing agency by need
- How much marketing agencies in New Zealand cost
- How we ranked them
- How to choose a New Zealand marketing agency
- Agency vs freelancer vs in-house
- What a New Zealand marketing agency does
- FAQ
- More agencies
- Related rankings
Which New Zealand marketing agency is best?
The best marketing agencies for New Zealand businesses in our directory are SIXGUN for search and paid media with a New Zealand sister site, Impressive for full-service growth, StudioHawk for large ecommerce SEO, Online Path for small budgets and Content Chemistry for B2B. None is headquartered in New Zealand; all are Australian. The median minimum across the 12 agencies is $1,000 a month.
Key takeaways
- The best marketing agencies in New Zealand in our directory are all trans-Tasman: 0 of the 12 are headquartered in New Zealand, and all 12 are Australian. SIXGUN is the only profile that mentions a New Zealand-facing site.
- The median minimum is $1,000 a month; 56% of agencies start at or under that and 44% sit between $1,000 and $5,000, with no premium-tier minimums in the pool.
- 67% of the agencies offer AI search work (AEO or GEO). Ask for a client example and which AI answers the agency tracks.
- Check the local details an Australian team might miss: a .co.nz domain, New Zealand ad geography, the currency you will be invoiced in and whether prices include local sales tax.
- The pool's average rating is 4.93, so scores barely separate agencies. Compare review volume, named clients and the proof behind each results claim.
Best marketing agencies in New Zealand compared
| # | Agency | Best for | Min. budget | Rating |
|---|---|---|---|---|
| 1 | SIXGUN | Search and paid with a New Zealand link | $1,000 | ★5.0 (101) |
| 2 | Impressive | Overall for full-service growth | Not published | ★4.8 (138) |
| 3 | StudioHawk | Big ecommerce and retail SEO | $1,000 | ★4.8 (119) |
| 4 | Online Path | Small budgets and not-for-profits | $1,000 | ★5.0 (123) |
| 5 | Optimising | B Corp-certified SEO and migrations | Not published | ★5.0 (61) |
| 6 | Calibre9 | SEO-only team for online shops | Not published | ★4.9 (152) |
| 7 | Content Chemistry | B2B and HubSpot-centred growth | $2,500 | ★4.9 (28) |
| 8 | SOUP Agency | Small DTC and beauty brands | $1,000 | ★4.9 (37) |
| 9 | Digital Hitmen | Local SEO and Shopify | $2,500 | ★5.0 (100) |
| 10 | farsiight | Paid media with creative | $5,000 | ★5.0 (80) |
Ratings are public Clutch, G2 or Google averages with review counts in brackets. Minimums are monthly unless stated.
The 10 best marketing agencies in New Zealand in 2026
Each agency below leads a specific category. Start with the one that matches your situation rather than reading top to bottom.
#1Best for search and paid with a New Zealand link
SIXGUN
Richmond boutique led by David Pagotto, SEO first with Google Ads and social on top
SIXGUN is a founder-led Melbourne boutique, started in 2017 by David Pagotto, and a sister site serves clients in New Zealand. Specialists run SEO (local, ecommerce, enterprise, international), Google Ads, Meta and LinkedIn advertising and CRO, and it also sells white-label SEO to agencies. Novotel and Australia Post are named clients, with a perfect Google rating across roughly 100 reviews per a third-party list. Clutch lists a $1,000 minimum.
Notable clients
- Novotel
- Australia Post
- Country Road Group
Watch out
Based in Melbourne, not New Zealand; the team is small, pricing is unpublished and case studies give percentages without context.
#2Best overall for full-service growth
Impressive
Cremorne performance agency pairing SEO and paid media with performance-linked fees
Impressive is a Melbourne agency in Cremorne that handles SEO, GEO, Google and Microsoft Ads, paid social, Amazon advertising, CRO and HubSpot CRM under one roof. It is a Google Premier Partner, Certified B Corp and HubSpot Gold partner, and it says fees can be linked to targets such as revenue or CPA. Clients include Mattel Australia, Kogan and Telstra Super, and Clutch shows 138 reviews averaging 4.8.
Notable clients
- Mattel Australia
- Nine West
- Telstra Super
- ASX
- Hertz
- iSelect
Watch out
Australia-based, so it serves New Zealand remotely, and its $3,000 to $15,000 monthly range is beyond many small businesses.
#3Best for big ecommerce and retail SEO
StudioHawk
Prahran-born SEO specialist with 120+ staff across Melbourne, Sydney, London and Atlanta
StudioHawk is an SEO-only Melbourne agency, started in 2015 by Harry Sanders, with more than 120 specialists and a free training platform called Hawk Academy. It handles technical SEO, migrations and large ecommerce catalogues for Officeworks, City Beach, Kogan and The Good Guys. It reports repeated APAC Search Awards wins for Best Large SEO Agency, and Clutch shows 119 reviews averaging 4.8.
Notable clients
- Officeworks
- City Beach
- Clarks
- PetStock
- Kogan
- New Balance
Watch out
Australia-based and remote for New Zealand; smaller clients may not get senior attention, and paid media is not offered.
#4Best for small budgets and not-for-profits
Online Path
Family-owned Adelaide Google Partner for SEO, PPC and Ad Grants
Online Path is a family-owned Adelaide agency running SEO, GEO and AEO, Google Ads, social and email on a $1,000 minimum with no lock-in. It reports 367% more conversions for Heaps Good Solar and has 123 Google reviews averaging 5.0, many from 2025. A dedicated Google Ad Grants service suits charities, and its clients also include healthcare, education and construction.
Notable clients
- Heaps Good Solar
- XL Concrete
- Nuago
- Foil Me
- Curaprox
- Viterra
Watch out
Australia-based and remote for New Zealand; it mostly serves SMBs, and its award claims lack years and categories.
#5Best for B Corp-certified SEO and migrations
Optimising
Richmond SEO-only shop since 2008, B Corp certified, strong on migrations and eCommerce
Optimising has done organic search only since 2008, from Richmond in Melbourne, with about 16 people listed. It is a Certified B Corporation and 1% for the Planet member that does pro bono SEO, and it covers migrations, Shopify SEO, digital PR and GEO reporting. Clients named by the agency include adidas, Chemist Warehouse and Nando's. It displays a perfect Google rating across 60-odd reviews.
Notable clients
- adidas
- Chemist Warehouse
- Nando's
- Jim's Group
- St Agni
- FY Smile
Watch out
Australia-based and remote for New Zealand; it offers no paid media or web build and publishes no pricing.
#6Best SEO-only team for online shops
Calibre9
Collingwood SEO-only agency with 150+ Google reviews and award-winning eCommerce work
Calibre9 is a Collingwood SEO agency, founded by Josh Thomson, with about 16 people. It covers audits, link building, migrations, local SEO and Google Shopping and Merchant Center optimisation for retail and sporting goods brands such as Mizuno. It has roughly 150 Google reviews averaging 4.9, and third-party lists credit it with an APAC Search Awards win for Ghanda.
Notable clients
- Mizuno
- Stallion Homes
- Ghanda
- Bellamy's Organic
Watch out
Melbourne-based and remote for New Zealand; there are no paid media, social or web services, and pricing is unpublished.
#7Best for B2B and HubSpot-centred growth
Content Chemistry
Sydney B2B agency running SEO, AEO and demand gen on HubSpot
Content Chemistry is a Sydney B2B agency led by CEO Nathan Reiche, combining SEO and AEO with HubSpot implementation, ABM, demand generation and outbound programmes. It is a HubSpot Platinum Solutions Partner with a 4.9 rating from 28 directory reviews, and it reports a 24x rise in organic traffic for CFO Dynamics. Named clients include nib, Investa and Uber for Business, with a $2,500 minimum.
Notable clients
- nib
- Investa
- Uber for Business
- First Sentier Investors
- Nanosonics
- RateMyAgent
Watch out
Sydney-based and remote for New Zealand; it leans heavily on HubSpot, and founding year, headcount and pricing are unpublished.
#8Best for small DTC and beauty brands
SOUP Agency
Senior-led Sydney CBD agency mixing paid search, paid social, SEO and Klaviyo
SOUP Agency is an independent Sydney agency, founded in 2018 by Katya Vakulenko, that runs Google Ads, paid social, SEO, Klaviyo and HubSpot email, influencer work and content. Its client list includes Roborock, Segway and Rebecca Vallance across food, beauty and fashion. Clutch shows 37 reviews averaging 4.9, a $1,000 minimum and a $50 to $99 hourly band, the lowest in this pool.
Notable clients
- LawConnect
- RIPE Global
- Car Next Door
- Dovida
- Fulfilment Australia
- Mosman Preparatory School
Watch out
Sydney-based and remote for New Zealand; with two to ten people it cannot cover large multi-market work.
#9Best for local SEO and Shopify
Digital Hitmen
Award-heavy Perth SEO agency known for local and low-budget search wins
Digital Hitmen is a Perth agency, run by SEO practitioner Brad Russell, that won Search Engine Land Awards for Best Local Search Marketing Initiative in 2024 and 2025. It reports 179% more organic bookings for Aries Car Rental, and adds Shopify SEO, Google Ads, web design and AI search work. Around 100 Google reviews average 5.0, and it lists a $2,500 minimum.
Notable clients
- Aries Car Rental
- Kitchen Warehouse
- The Unusual Pet Vets
- Online Flooring Store
- Elite Tune
- Jaram Australia
Watch out
Perth-based and remote for New Zealand, so the time difference is wider; results figures come from its own releases.
#10Best for paid media with creative
farsiight
South Brisbane paid media agency for ecommerce and B2B SaaS growth
farsiight is a Brisbane performance agency, founded in 2017, that runs Google, Microsoft, Meta and LinkedIn Ads with in-house creative. Clients include Simpro, Go1 and BlackMilk Clothing, and it published a 2026 report on Australian B2B paid media. Clutch shows 80 reviews averaging 5.0 and a $5,000 minimum, and the agency reports a 3.5-year average staff tenure.
Notable clients
- Simpro
- Move With Us
- Go1
- BlackMilk Clothing
- Outback Equipment
- EHP Labs
Watch out
Australia-based and remote for New Zealand; it is not an SEO agency, and few results appear as formal case studies.
Best New Zealand marketing agency by need
Search and paid with a NZ-facing siteSIXGUN
Full-service growthImpressive
Large ecommerce SEOStudioHawk
Small budgets and charitiesOnline Path
B Corp SEO and migrationsOptimising
SEO-only team for online shopsCalibre9
B2B and HubSpotContent Chemistry
DTC and beauty brandsSOUP Agency
Local SEODigital Hitmen
Paid media with creativefarsiight
How much does a New Zealand marketing agency cost in 2026?
New Zealand buyers in this pool compare Australian agencies, which mostly quote minimums at or below $1,000 a month. These figures come from the published minimums of the 12 agencies in our directory; nine list a dollar figure, so treat them as a small sample.
| Tier | Monthly minimum | Share of agencies | Who it suits |
|---|---|---|---|
| Budget | Up to $1,000/mo | 56% | Small businesses and single-channel plans from boutique teams. |
| Mid-market | $1,000 to $5,000/mo | 44% | Growing firms combining SEO, paid media and email on a regular cadence. |
| Premium | Over $5,000/mo | 0% | No agency in this pool publishes a minimum above $5,000, though ranges at larger agencies climb higher. |
Source: published minimum budgets of marketing agencies in New Zealand in the MakeSuccessOnline directory, October 2026.
Median minimum budget by region
How we chose the best marketing agencies in New Zealand
We started with the 12 marketing agencies in the MakeSuccessOnline directory that serve New Zealand clients and scored each on six criteria. All are Australian, so trans-Tasman delivery is judged alongside craft. Profiles were researched from each agency's own site plus an independent source such as Clutch, HubSpot's directory or award listings.
- Specialisation and depthHow clearly the agency owns a channel or sector, from large-site SEO to B2B CRM work.20%
- Proven results and clientsNamed clients and published results traceable to a source, marked agency-reported where they are.20%
- Reviews and reputationRatings and review volume on Clutch, Google and partner directories, plus judged awards.20%
- Trans-Tasman fitSigns the agency serves New Zealand clients and how practical remote delivery looks from its city.15%
- Pricing transparency and valuePublished minimums or fees and how they compare with the scope.15%
- AI search readinessReal AEO and GEO capability rather than a relabelled service page.10%
Rankings are editorial. Agencies cannot pay to appear on this page or to change their position. Read how we review agencies →
How to choose a New Zealand marketing agency
- Start with the job to be doneLocal search for a shop, paid media for an online store and HubSpot work for a B2B firm each point to different agencies.
- Ask about New Zealand clientsRequest an example of work for a New Zealand business, or a plan covering domain, geography and local search behaviour.
- Confirm time and communicationAgree reporting calls that suit your day. Perth and Adelaide teams sit further from New Zealand hours than Sydney and Melbourne ones.
- Weigh size against attentionLarge teams offer depth but smaller accounts may see junior staff; small teams give senior attention but limited capacity.
- Compare monthly scope, not just ratesHourly bands and minimums vary widely. Ask what a typical month includes in deliverables and reporting.
- Settle currency and exit termsChoose New Zealand dollars, Australian dollars or US dollars in writing, plus notice periods and ownership of accounts.
Questions to ask
- Which New Zealand clients have you worked with, and what did you change for that market?
- How do you set up search and ads for a .co.nz site and New Zealand audiences?
- Who will be on our account, and when can we reach them?
- Which numbers will you report, and how do they link to sales?
- What will the first 90 days include, and what do you need from us?
- What are the invoicing currency and the notice period?
Red flags
- No New Zealand example, and no plan for local targeting.
- Awards listed with no year, category or judging body.
- Reports full of rankings and clicks but no leads or sales.
- Lock-in terms longer than six months without review points.
- Ad accounts or analytics kept under the agency's ownership.
New Zealand marketing agency vs freelancer vs in-house
| Trans-Tasman agency | Freelancer | In-house marketer | |
|---|---|---|---|
| Typical cost | $1,000 to $15,000/mo | Lower; hourly or per project | NZ salary plus tools and training |
| NZ market knowledge | Varies; ask for examples | Strong if locally based | Strongest, in the market daily |
| Skills covered | One or several channels with specialists | One or two | Depends on the hire |
| Speed to start | 2 to 4 weeks | Days | Months to recruit |
| Main risk | Generic Australian-first approach | Capacity and continuity | Single point of failure |
What does a New Zealand marketing agency do?
A marketing agency for New Zealand businesses is a company that plans, runs and measures marketing for brands selling in New Zealand. Typical services include SEO, paid search and social, email, content, CRM and reporting. No agency in our directory is headquartered in New Zealand, so buyers work with Australian teams across the Tasman, which makes local domains, ad geography, currency and time overlap part of the brief.
New Zealand marketing agency FAQ
What are the best marketing agencies in New Zealand?
Our directory lists no agency headquartered in New Zealand, so the best options are Australian teams. SIXGUN leads for search and paid with a New Zealand sister site, Impressive for full-service growth, StudioHawk for large ecommerce SEO, Online Path for small budgets and Content Chemistry for B2B.
How much does a marketing agency cost in New Zealand?
Plan on $1,000 to $5,000 a month for mid-market work, and less for narrow single-channel plans. Across the 12 agencies we track, the median minimum is $1,000 a month, 56% start at or under that, and 44% fall between $1,000 and $5,000. Premium minimums are rare in this pool.
Should I hire a New Zealand agency or an Australian one?
Hire a New Zealand team for in-person workshops and local press or community links. An Australian agency can run SEO, paid media and analytics well if it overlaps your hours and shows New Zealand-specific set-up. Ask about domains, ad geography and any New Zealand client it has served.
How long does it take for a marketing agency to deliver results?
Paid campaigns can produce leads within weeks, while SEO and content typically take several months to compound. Expect two to four weeks of audit and set-up first. Ask for a 90-day plan that lists the metrics you will see and the dates you can review them.
How do I choose a marketing agency for a New Zealand business?
Pick the one channel that matters most, then shortlist agencies with clients like yours. Ask for case studies with figures, one New Zealand or trans-Tasman reference and the people who will run your account. Agree sales targets and compare monthly scope rather than rates.
Do Australian marketing agencies work with New Zealand clients?
Yes, all 10 agencies on this page are Australian and serve New Zealand clients remotely. The practical differences are currency, local search behaviour and time zones. SIXGUN mentions a New Zealand-facing site; ask the others for examples and for who covers your working hours.
What should a marketing agency retainer include?
A good retainer names the channels managed, monthly deliverables, assigned staff, reporting format and a review point. It should open with an audit and plan, then provide regular calls and results tied to leads or sales. Put ownership of ad accounts, content and data in writing.
Are small marketing agencies good enough for a New Zealand SME?
Often yes, for a narrow scope. Online Path, SIXGUN and SOUP Agency list $1,000 minimums and suit one or two channels done well. Expect limited capacity for large programmes and check reviews for responsiveness. Ask for references from clients at a similar size and stage.
More agencies
Well-reviewed agencies that did not make the top list but may suit your market.
Browse all 12 agencies →
About the reviewer
Editor & Reviewer, MakeSuccessOnline
William Harrison is an editor and reviewer at MakeSuccessOnline. Before a ranking goes live, he checks every claim on the page against each agency's own site, its published case studies and independent reviews on Clutch and G2, and cuts anything he can't verify. He also keeps rankings current, rechecking pricing, team details and client lists as agencies change.