Growth Division
London growth marketing agency that tests channels for startups using freelance specialists and AI
- Founded
- 2019
- Team size
- 2-10
- Headquarters
- London, United Kingdom
- Hourly rate
- $50–$99/hr
Overview
About Growth Division
Growth Division is a London growth agency that helps startups and scaleups find repeatable acquisition channels. It tests four to six channels from a 20-channel traction framework, supported by an AI operating system called GREX AI. Clutch shows 4.7 from 31 reviews and a $10,000+ minimum.
Growth Division is a London-based growth marketing agency for startups, scaleups and small businesses. Clutch lists it as founded in 2019 with two to nine staff, while the site says it works with a community of more than 90 vetted freelance experts. Its story is that co-founders Tom and Tristan built a mobile app startup called Ordoo in 2015, then found success by assembling a team of specialist freelancers under a fractional CMO. Growth Division was built to offer that model to other founders.
The process starts by reviewing each of 20 traction channels and choosing four to six to test. The team then connects the client’s tools and assigns activity to experts and AI agents through its own operating system, GREX AI, with a fractional growth strategist owning the objectives. Services span paid search and social, SEO, content, email, ABM, demand generation and LinkedIn outreach. Specialists work on monthly contracts, and Clutch lists a $10,000+ minimum and $50 to $99 an hour.
The site reports that it has worked with more than 130 startups. Case studies it publishes include 390 MQLs in 12 months and 35x ROAS on search ads for one client, and a 26.5% average monthly CPA reduction for Tytl. Those are the agency’s own figures. On Clutch it shows 4.7 from 31 reviews. Reviewers name clients such as ThatRound, Eat Sleep Cycle, Libeo, Weavr and Breezy, and one said the team validated its go-to-market approach and reduced cost per qualified lead. Common praise covers timeliness, communication and a feel of working as an extension of the team. Criticisms include wanting high-impact channels prioritised sooner, slow creative turnaround, occasional overruns and hard-to-budget pricing.
Growth Division fits early and growth-stage startups, including AI and SaaS teams, that lack in-house growth leadership and want experiments run across several channels. Consumer app teams needing deep ASO or in-house paid UA scale, and larger companies needing a big dedicated team, should look at specialist or bigger agencies. Ask for the named strategist and a sample monthly budget by channel before signing.
What they do
Services
- Growth strategy and channel testing
- Fractional CMO
- Performance marketing
- Account-based marketing
- Content marketing and SEO
- Demand generation
- Email marketing
- LinkedIn outreach
Specializations
Industries served
Ideal client
Who they help
Best for seed to Series B startups that need a growth strategist and a flexible team of channel specialists instead of a full-time hire. Less relevant for enterprises.
Pros & cons
Pros
- Structured channel-testing process for early-stage teams
- Fractional growth strategist leads each account
- Clutch reviewers praise communication, delivery and flexibility
- Founders ran their own app startup before starting the agency
Cons
- Clutch lists a team of 2 to 9, with specialists on freelance contracts
- Reviewers said pricing is hard to budget because each channel is costed separately
- A few reviewers wanted bolder experiments sooner
Pricing
Notable clients
Common questions
FAQ
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What services does Growth Division offer?
Growth Division offers Growth strategy and channel testing, Fractional CMO, Performance marketing, Account-based marketing, Content marketing and SEO, Demand generation, and more.
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Where is Growth Division based?
Growth Division is headquartered in London, United Kingdom and works with clients remotely worldwide.
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How much does Growth Division cost?
Growth Division operates on a monthly retainer model, with an hourly rate of $50–$99/hr, a minimum engagement of $10,000.
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Who is Growth Division best for?
Best for seed to Series B startups that need a growth strategist and a flexible team of channel specialists instead of a full-time hire. Less relevant for enterprises.
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What industries does Growth Division serve?
Growth Division serves clients in Startups, SaaS, Technology, AI, B2B, B2C.
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How big is Growth Division and when was it founded?
Growth Division was founded in 2019 and has a team of 2-10 people.
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How do I contact Growth Division?
You can visit growth-division.com, or email hello@growth-division.com, or call +442045386020.
Editor’s take
A practical choice for startups seeking growth strategy plus execution on flexible terms. Check who your named specialists will be.
