Power Digital Marketing
Full-funnel growth agency for scaling consumer and lifestyle brands
- Founded
- 2012
- Team size
- 500+
- Headquarters
- San Diego, CA
- Avg. cost
- $10,000–$75,000+/mo
Overview
About
Power Digital is a San Diego-based growth marketing agency that pairs paid media, SEO, and CRO with a proprietary measurement platform (Nova) to tie spend to incrementality. The team covers everything from strategic consulting and go-to-market to creative, email/SMS, and TikTok, with a bias toward CPG, fashion, and lifestyle. Clients include Crocs, ASICS, Alice + Olivia, Taylor Guitars, and Graza.
Power Digital is a San Diego-based growth marketing agency that pairs paid media, SEO, and CRO with a proprietary measurement platform (Nova) to tie spend to incrementality. The team covers everything from strategic consulting and go-to-market to creative, email/SMS, and TikTok, with a bias toward CPG, fashion, and lifestyle. Clients include Crocs, ASICS, Alice + Olivia, Taylor Guitars, and Graza.
What they do
Services
- CRO
- Marketing Measurement + Incrementality
- SEO
- TikTok
- Paid Social
- Creative Services
- Email & SMS
- Strategic Consulting - Go To Market Strategy
Specializations
Industries served
Ideal client
Who they help
Best suited for mid-market and growth-stage consumer brands (DTC, CPG, fashion, lifestyle) that have outgrown point solutions and want one partner handling paid, organic, creative, and measurement under one roof. Fits brands with real ad budgets who care about proving incrementality, not just last-click ROAS.
Pros & cons
Pros
- Full-funnel execution across paid, SEO, email, and creative under one team
- In-house measurement platform (Nova) focused on incrementality and MMM
- Strong track record with recognized DTC and CPG brands
- Deep bench across 500+ employees covers almost every channel
- Go-to-market consulting layered on top of execution
Cons
- Enterprise-level pricing and minimums shut out early-stage brands
- Large-agency structure can mean account team turnover and layered points of contact
- Broad service menu means some channels are stronger than others depending on pod
Pricing
Notable clients
Common questions
FAQ
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What services does Power Digital Marketing offer?
Power Digital Marketing offers CRO, Marketing Measurement + Incrementality, SEO, TikTok, Paid Social, Creative Services, and more.
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Where is Power Digital Marketing based?
Power Digital Marketing is headquartered in San Diego, CA and works with clients remotely worldwide.
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How much does Power Digital Marketing cost?
Power Digital Marketing operates on a monthly retainer model, a minimum engagement of $10,000, typical costs of $10,000–$75,000+/mo.
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Who is Power Digital Marketing best for?
Best suited for mid-market and growth-stage consumer brands (DTC, CPG, fashion, lifestyle) that have outgrown point solutions and want one partner handling paid, organic, creative, and measurement under one roof. Fits brands with real ad budgets who care about proving incrementality, not just last-click ROAS.
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What industries does Power Digital Marketing serve?
Power Digital Marketing serves clients in B2B, Consumer Services, CPG, Fashion, Healthcare, Lifestyle.
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How big is Power Digital Marketing and when was it founded?
Power Digital Marketing was founded in 2012 and has a team of 500+ people.
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How do I contact Power Digital Marketing?
You can visit powerdigitalmarketing.com.
Editor’s take
A solid pick for scaling DTC and CPG brands that want a single growth partner backed by proprietary measurement. Not the right fit if you're pre-seven-figure in revenue or want a boutique, founder-led engagement.