Independently researched ranking

Best Email Marketing Agencies in 2026

12 email marketing agencies compared on retention results, deliverability and pricing, picked from the 94 email-capable agencies we track.

Updated October 29, 202612 agencies ranked94 email marketing agencies reviewed
Agencies reviewed
94
Median minimum
$2,500/mo
Typical hourly rate
$100–$149
Average rating
4.85
On this page
  1. Quick answer
  2. Key takeaways
  3. Comparison table
  4. The 12 best email marketing agencies
  5. Best email marketing agency by need
  6. How much email marketing agencies cost
  7. How we ranked them
  8. How to choose an email marketing agency
  9. Agency vs freelancer vs in-house
  10. What an email marketing agency does
  11. FAQ
  12. More email marketing agencies
  13. Related rankings

Which email marketing agency is best?

The best email marketing agencies in 2026 are Flowium for Klaviyo-based ecommerce retention, InboxArmy for enterprise and ESP-agnostic programmes, Chronos Agency for email, SMS and WhatsApp lifecycle, Rejoiner for cart recovery and SeeResponse for B2B SaaS. Across the 94 email marketing agencies we track, the median minimum is $2,500 a month and 41% start below $1,000.

Key takeaways

  • The best email marketing agencies are split between ecommerce retention specialists, mostly built on Klaviyo, and B2B teams that run nurture programmes in HubSpot or similar platforms. Few do both well. Belkins covers B2B cold email, which is a separate discipline from lifecycle email.
  • Email is one of the cheaper services to outsource: the median minimum is $2,500 a month, and 35% of agencies start between $1,000 and $5,000.
  • The most common hourly rate is $100 to $149, quoted by 30% of the email agencies that publish rates.
  • Deliverability is now table stakes. Gmail requires bulk senders to authenticate their domain, offer one-click unsubscribe and keep spam complaints low, so ask how an agency monitors all three.
  • Measure email on incremental revenue or pipeline, not open rates, which privacy features have made unreliable.

Best email marketing agencies compared

#AgencyBest forMin. budgetRating
1 Flowium Overall for ecommerce email on Klaviyo $3,000 ★4.9
2 InboxArmy Enterprise and ESP-agnostic email $1,500/month ★4.8
3 Chronos Agency Email, SMS and WhatsApp lifecycle $3,500 ★4.9
4 Rejoiner Cart recovery and lifecycle software $3,000 ★4.7
5 SeeResponse B2B SaaS email and HubSpot $5,000 ★4.7
6 Belkins B2B cold email outreach $5,000 (finance starter package, per its site) ★4.9 (234)
7 Power Digital Marketing Large DTC brands needing full funnel $10,000 ★4.6
8 Webprofits Australian DTC brands on Klaviyo Not published —
9 Digital Media Team UK fashion and lifestyle brands £1,000 —
10 1 At Bat Media Pairing paid ads with Klaviyo $5,000 ★5.0 (16)
11 Avex Designs Premium Shopify Plus brands $25,000 ★4.9
12 SOUP Agency Budget email option for small businesses $1,000 ★4.9 (37)

Ratings are public Clutch, G2 or Google averages with review counts in brackets. Minimums are monthly unless stated.

The 12 best email marketing agencies in 2026

Each agency below leads a specific category. Start with the one that matches your situation rather than reading top to bottom.

#1Best overall for ecommerce email on Klaviyo

Flowium

Klaviyo-first email and SMS agency built for scaling ecommerce brands.

4.9 (rating)
Staten Island, NY51-200 peopleFrom $3,000Since 2017

Flowium is a retention agency founded in 2017 by Andriy Boychuk, who hosts its Email Einstein podcast. It builds Klaviyo flows and campaign calendars, then adds SMS, push, WhatsApp and direct mail as a brand grows, and sells standalone email audits and deliverability fixes. It says it has served more than 1,000 ecommerce brands, including Dr. Squatch, True Classic and Balsam Hill, holds a 4.9 Clutch rating across more than 20 reviews, and offers no long-term contracts.

Notable clients

  • Balsam Hill
  • RSVLTS
  • Ben Bridge
  • Last Crumb
  • Sky Zone
  • Maison Kitsune

Watch out

It is ecommerce-only and closely tied to Klaviyo, so B2B senders or teams on other platforms should look elsewhere.

#2Best for enterprise and ESP-agnostic email

InboxArmy

Enterprise email operations with named Fortune 500 execution experience

4.8 (rating)
Grapevine, TX, United States51-200 peopleFrom $1,500/monthSince 2016

InboxArmy handles email, SMS and push only, and works across more than 40 platforms including Salesforce Marketing Cloud, Braze, HubSpot and Klaviyo. Services cover audits, campaign management, automation, template coding, deliverability and platform migrations, with first campaigns typically live around week five. Since 2024 it has been led by Scott Cohen, the ANA's 2021 Email Marketer of the Year. Its logo wall includes Hilton, Sherwin-Williams, Expedia and Zappos.

Notable clients

  • Hilton
  • Jockey
  • Sherwin-Williams
  • Expedia
  • eBay
  • Zappos

Watch out

Some big-name relationships are likely production work, and the execution focus can feel light on creative direction.

#3Best for email, SMS and WhatsApp lifecycle

Chronos Agency

Global ecommerce lifecycle agency across email, SMS, push and WhatsApp.

4.9 (rating)
Singapore, Singapore51-200 peopleFrom $3,500Since 2017

Chronos Agency, started by Josh Chin in 2017, is a retention team of roughly 80 people across Singapore and Sydney serving about 60 ecommerce brands at a time. Email and SMS lead, with push, WhatsApp, RCS and direct mail added for lapsed customers. Each account gets a strategist, manager, copywriter and designer, plus a separate QA layer, and success is measured in customer lifetime value on a gross-profit basis. Clients include The Oodie and Truly Beauty.

Notable clients

  • The Oodie
  • Chargeasap
  • TheraIce
  • Forchics
  • SkinnyMe Tea
  • Truly Beauty

Watch out

It is a weak fit for B2B lifecycle, and US brands should expect much of the work to happen across time zones.

#4Best for cart recovery and lifecycle software

Rejoiner

Lifecycle email and cart recovery built for DTC and subscription brands

4.7 (rating)
Newport, Rhode Island, United States11-50 peopleFrom $3,000Since 2011

Rejoiner is a software company first: since 2011 it has built its own retention platform for online retailers, covering cart and browse abandonment, win-back, replenishment, SMS and printed postcards, then wrapped managed services around it. A Strategy Partner tier starts from about $1,500 a month. It reports that AuthenTEAK grew email revenue 22% to more than $2M in 2024, and Humanscale and Barilla appear on its client list.

Notable clients

  • ketoneIQ
  • authenTEAK
  • Big Chill
  • Humanscale
  • Barilla
  • Triumph

Watch out

Leaving means replatforming your sends, and a lean team limits capacity for the largest programmes.

#5Best for B2B SaaS email and HubSpot

SeeResponse

B2B demand generation and marketing ops for SaaS and tech companies

4.7 (rating)
McLean, VA11-50 peopleFrom $5,000Since 2019

SeeResponse is a McLean, Virginia B2B growth agency founded in 2019, where clients work directly with a founder. Its Grow practice covers email, HubSpot administration and sales operations, and sits alongside ABM, outbound and content for mid-market SaaS companies. It reports a 36% lift in email revenue for Joovv, works with VWO and Knack, averages 4.9 across 37 Clutch reviews, and quotes month-to-month retainers of $2,500 to $7,500.

Notable clients

  • VWO
  • ModelOp
  • Joovv
  • Curacubby
  • Ximplifi
  • ViewSpection

Watch out

It is not a fit for consumer brands, and a small team can stretch on several large programmes at once.

#6Best for B2B cold email outreach

Belkins

Outbound appointment setting for B2B firms, with a dedicated finance and consulting offer

4.9 (234 reviews)
Denver, CO51-200 peopleFrom $5,000 (finance starter package, per its site)Since 2017

Belkins is a Denver agency focused on B2B outbound, running cold email, LinkedIn and calling together to book appointments. It is built for prospecting rather than ecommerce lifecycle email. It holds 234 Clutch reviews averaging 4.9, owns its deliverability tools, which cuts third-party software cost, and runs dedicated finance and consulting offers with named fintech clients and a $5,000 starter package.

Notable clients

  • Mona
  • Lisnr
  • Token
  • GroupFund
  • Ordway
  • Lunupay

Watch out

It sells outbound appointment setting rather than newsletters or lifecycle flows, and a few Clutch reviewers reported leads that missed their criteria.

#7Best for large DTC brands needing full funnel

Power Digital Marketing

Full-funnel growth agency for scaling consumer and lifestyle brands

4.6 (rating)
San Diego, CA500+ peopleFrom $10,000Since 2012

Power Digital is a San Diego growth agency founded in 2012, with around 580 staff by a 2023 count, that runs email and SMS alongside paid media, SEO, content, CRO, affiliate and influencer work. Its Nova measurement platform focuses on incrementality and media mix modelling, which helps brands judge email's real contribution. Clients include Alice + Olivia, ASICS, Crocs and Cymbiotika.

Notable clients

  • Alice + Olivia
  • Aviator Nation
  • ASICS
  • Crocs
  • Cymbiotika
  • Graza

Watch out

A $10,000 minimum shuts out early-stage brands, and account teams can change in a firm this size.

#8Best for Australian DTC brands on Klaviyo

Webprofits

Sydney performance agency for DTC ecommerce and lead-gen brands, since 2006

Sydney, Australia51-200 peoplePricing on requestSince 2006

Webprofits has run campaigns out of Sydney since 2006 and pairs paid search and paid social with customer lifecycle marketing on Klaviyo, where it is listed as a Platinum Master partner. It reports growing SharkNinja's Australian DTC channel from $5M to $52M and has worked with Aussie Broadband since 2016. Other clients include Logitech, LG and Levi's. In February 2026 it moved every team and client account into Claude Code.

Notable clients

  • Aussie Broadband
  • SharkNinja
  • Logitech
  • LG
  • Levi's
  • waterdrop

Watch out

There is no Clutch or G2 profile to check, and pricing is not published.

#9Best for UK fashion and lifestyle brands

Digital Media Team

Manchester ecommerce growth agency for paid social, Google Ads, Klaviyo and Shopify

Manchester, United Kingdom11-50 peopleFrom £1,000Since 2015

Digital Media Team is a Manchester ecommerce agency whose Klaviyo and Mailchimp flows sit alongside paid social, Google Ads and Shopify builds. It is a Klaviyo Master Platinum Partner and won a 2023 Klaviyo Klicks Award for Best Win-Back or Sunset Flow. Clients include DeMellier London, MuscleFood and Missy Empire, and the agency reports more than £1 million in revenue for Rebellious Fashion. A £1,000 minimum is listed on Digital Agency Network.

Notable clients

  • Mercedes-Benz
  • Aston Martin F1 Team
  • Tim Hortons
  • DeMellier London
  • MuscleFood
  • ELLE

Watch out

Founders and team are not named on its site, and it is a weak fit for B2B or lead generation.

#10Best for pairing paid ads with Klaviyo

1 At Bat Media

Toronto Shopify growth agency running Meta/Google ads and Klaviyo retention for DTC brands

5.0 (16 reviews)
Toronto, Canada11-50 peopleFrom $5,000Since 2018

1 At Bat Media is a Toronto agency that works only with online retailers, mostly Shopify brands with roughly $5 million to $50 million or more in revenue. Its model links Meta and Google acquisition with Klaviyo email and SMS retention, so the same team can see both sides of customer cost. It reports that Cutter & Buck grew DTC revenue 112% year over year with a larger share from email, and it holds a 5.0 rating from 16 Clutch reviews.

Notable clients

  • Cutter & Buck
  • Upper Deck
  • ANS Performance
  • Mammoth Supplements
  • Nooee Pet
  • Brian Dawkins

Watch out

It does not serve lead-gen or B2B businesses, and stores below its revenue range are outside its focus.

#11Best for premium Shopify Plus brands

Avex Designs

Shopify Plus design, build, and retention for premium fashion and lifestyle brands

4.9 (rating)
New York, NY, United States11-50 peopleFrom $25,000Since 2010

Avex is a New York Shopify Plus agency founded by John Surdakowski, who also co-founded the Shopify app Seguno. Retention marketing sits alongside its build, CRO and loyalty work, integrating with Attentive, Recharge, Rebuy and Ordergroove, so email and SMS are designed with the storefront. Its portfolio includes Hugo Boss, Kith, Calvin Klein and Khaite, and it cites more than $10B in combined client GMV.

Notable clients

  • Hugo Boss
  • Kith
  • Calvin Klein
  • AriZona
  • Fellow
  • Hill House Home

Watch out

Projects start around $25,000, and case studies rarely publish conversion or revenue figures.

#12Best budget email option for small businesses

SOUP Agency

Senior-led Sydney CBD agency mixing paid search, paid social, SEO and Klaviyo

4.9 (37 reviews)
Sydney, Australia2-10 peopleFrom $1,000Since 2018

SOUP is a senior-led Sydney agency founded by Katya Vakulenko in 2018 that runs Klaviyo or HubSpot email and CRM alongside Google Ads, paid social and SEO. It holds a 4.9 Clutch rating across 37 reviews, with reviewers often calling the team timely and proactive, and names LawConnect, RIPE Global, Roborock and Rebecca Vallance among its clients. A $50 to $99 hourly band and $1,000 minimum make it accessible to SMBs.

Notable clients

  • LawConnect
  • RIPE Global
  • Car Next Door
  • Dovida
  • Fulfilment Australia
  • Mosman Preparatory School

Watch out

Email is a smaller share of its work, and a team of under ten limits capacity for large programmes.

Best email marketing agency by need

How much does an email marketing agency cost in 2026?

Email marketing agency cost depends on list size, how many flows and campaigns you need each month, and whether SMS is included. These figures come from the published minimums and hourly rates of the 94 email-capable agencies in our directory. Several are full-service agencies, so their minimums are agency-wide rather than email-only.

TierMonthly minimumShare of agenciesWho it suits
Budget Under $1,000/mo 41% Small stores and service businesses needing a welcome series, a few core flows and a monthly newsletter.
Mid-market $1,000 to $5,000/mo 35% Growing ecommerce or B2B teams wanting full flow builds, weekly campaigns, segmentation and testing.
Premium Over $5,000/mo 24% High-volume senders, multi-brand or multi-region programmes, and teams adding SMS, push and loyalty.

Source: published minimum budgets of email marketing agencies in the MakeSuccessOnline directory, October 2026.

Median minimum budget by region

North America$3,000/mo
United Kingdom$1,000/mo
Asia-Pacific (incl. India and Australia)$1,750/mo
Europe$2,000/mo

The most common hourly band is $100 to $149 (30% of the 56 agencies that publish rates), followed by $150 to $199 (21%) and $50 to $99 (16%).

How we chose the best email marketing agencies

We started with every email marketing agency in the MakeSuccessOnline directory (94 at the time of writing) and scored each one on six criteria. Profiles were researched from each agency's own site and case studies plus independent sources such as Clutch, Klaviyo and HubSpot partner directories and trade press.

  1. Email and lifecycle specialisationHow much of the agency's work is email and retention, and whether it has a clear strength in ecommerce or B2B.
    25%
  2. Revenue results and clientsNamed clients and case studies reporting email revenue, repeat purchase or pipeline we could attribute.
    20%
  3. Reviews and reputationRatings and review volume on Clutch and similar sites, plus partner tiers and awards.
    20%
  4. Deliverability and platform skillDepth in Klaviyo, HubSpot, Braze or other platforms, and a documented approach to authentication and inbox placement.
    15%
  5. Pricing transparency and valueWhether retainers or minimums are published, and what is included in each tier.
    10%
  6. Team and longevityYears in business, team size and whether strategists, designers and copywriters are in-house.
    10%

Rankings are editorial. Agencies cannot pay to appear on this page or to change their position. Read how we review agencies →

How to choose an email marketing agency

  1. Match the agency to your modelEcommerce retention and B2B nurture use different tools, metrics and copy. Shortlist agencies whose clients sell the way you do.
  2. Confirm platform depthAsk for partner status and examples on your email platform, or a clear migration plan if the agency recommends a switch.
  3. Start with an auditA good agency reviews your flows, segments, deliverability and revenue split before proposing a calendar.
  4. Check deliverability practiceAsk how they handle SPF, DKIM and DMARC, list hygiene, unsubscribe handling and spam complaint monitoring.
  5. Agree on revenue-based metricsSet targets for flow revenue, repeat purchase rate or pipeline, with holdout tests where volume allows.
  6. Keep ownership of data and templatesYour list, platform account and templates should stay yours, with clear handover terms if you leave.

Questions to ask

  • What share of revenue comes from flows versus campaigns for clients like us, and how did that change after six months?
  • Which flows would you build or rebuild first, and why?
  • How do you monitor deliverability, and what would you do if our spam complaint rate rose?
  • How do you measure incremental revenue rather than last-click attributed revenue?
  • Who writes, designs and codes our emails, and are they in-house?
  • How do SMS and email work together in your programmes without over-messaging subscribers?

Red flags

  • Reports built around open rates, which privacy features have made unreliable.
  • Plans to buy or rent email lists to grow faster.
  • No mention of domain authentication or spam complaint monitoring.
  • Sending more campaigns as the main lever, with no plan for flows or segmentation.
  • Templates or subscriber data held in the agency's own account rather than yours.

Email marketing agency vs freelancer vs in-house

Email marketing agencyFreelancerIn-house email marketer
Typical cost$1,000 to $10,000+/moLower; per flow, per campaign or hourlySalary plus email platform fees
Skills coveredStrategy, copy, design, coding, deliverability, reportingUsually copy or platform setupDepends on hire; often campaign execution
Speed to start2 to 5 weeksDays1 to 3 months to hire
Best forFull flow builds, high-volume senders, SMS add-onsOne-off flow builds or auditsBrands sending daily with tight brand control
Main riskTemplated flows that ignore your customer dataGaps during busy seasonsSingle point of failure on deliverability

What does an email marketing agency do?

An email marketing agency is a company that plans, builds and manages a brand's email programme to drive sales, retention or pipeline. Typical work includes automated flows such as welcome, abandoned cart and win-back series, regular campaigns, segmentation, copywriting, design and template coding, deliverability management and reporting. Ecommerce-focused agencies often add SMS and push messaging, while B2B agencies connect email to CRM nurture, lead scoring and sales follow-up.

Email marketing agency FAQ

What is the best email marketing agency in 2026?

The best email marketing agency depends on your business model. Flowium is our top pick for ecommerce brands on Klaviyo, InboxArmy for enterprise senders on any platform, Chronos Agency for email combined with SMS and WhatsApp, Rejoiner for cart recovery, and SeeResponse for B2B SaaS teams running email through HubSpot.

How much does an email marketing agency cost per month?

Most email marketing agencies charge between $1,000 and $7,500 a month. Across the 94 email marketing agencies we track, the median minimum is $2,500 a month, 41% start below $1,000 and the most common hourly rate is $100 to $149. Full flow builds are sometimes priced as a one-off project before a monthly retainer.

How long does it take an email agency to show results?

Automated flows such as welcome and abandoned cart series can lift revenue within four to eight weeks of launch. Campaign performance, segmentation and list growth take three to six months to mature. Brands with deliverability problems may need extra time, because rebuilding sender reputation with inbox providers happens gradually.

What does an email marketing agency do?

An email marketing agency plans and runs your email programme. That covers automated flows, regular campaigns, segmentation, copywriting, design, template coding, deliverability monitoring and reporting. Many ecommerce agencies also run SMS, and B2B agencies often manage CRM nurture sequences and lead scoring in tools such as HubSpot.

How do I choose an email marketing agency?

Choose an email marketing agency whose clients match your model and platform. Ask for an audit of your current flows, check its deliverability process, review examples of emails it has written and coded, and agree targets based on revenue or pipeline. Confirm that your list, templates and platform account stay in your name.

What are Gmail's rules for bulk email senders?

Gmail requires senders of 5,000 or more messages a day to authenticate with SPF, DKIM and DMARC, support one-click unsubscribe on marketing emails, and keep spam rates below 0.30% in Postmaster Tools. Google recommends staying below 0.10%. A capable email agency should set these up and monitor them for you.

Should an email agency also handle SMS marketing?

It usually makes sense for ecommerce brands, because email and SMS share the same customer data and need coordinated timing to avoid over-messaging. Agencies such as Flowium and Chronos run both. For B2B companies SMS is rarely a priority, so an email agency strong in CRM nurture is a better fit.

How is AI changing email marketing in 2026?

AI now drafts subject lines and copy variations, predicts send times and builds segments from purchase behaviour, so agencies can test far more versions than before. Inbox providers also summarise emails with AI, which rewards clear, specific messages. Of the 94 email agencies we track, 28% offer AI search work, so ask what AI skills apply to email specifically.

More email marketing agencies

Well-reviewed email marketing agencies that did not make the top list but may suit your market.

Browse all 94 email marketing agencies →

About the reviewer

Editor & Reviewer, MakeSuccessOnline

William Harrison is an editor and reviewer at MakeSuccessOnline. Before a ranking goes live, he checks every claim on the page against each agency's own site, its published case studies and independent reviews on Clutch and G2, and cuts anything he can't verify. He also keeps rankings current, rechecking pricing, team details and client lists as agencies change.