Independently researched ranking
Best PPC Agencies for Healthcare (2026)
12 PPC agencies for healthcare compared on sector experience, Google Ads depth, pricing and reviews, picked from the 72 agencies we track.
- Agencies reviewed
- 72
- Median minimum
- $2,500/mo
- Top hourly band
- $100–$149
- Average rating
- 4.86
On this page
- Quick answer
- Key takeaways
- Comparison table
- The 12 best PPC agencies for healthcare
- Best PPC agency for healthcare by need
- How much PPC agencies for healthcare cost
- How we ranked them
- How to choose a PPC agency for healthcare
- Agency vs freelancer vs in-house
- What a PPC agency for healthcare does
- FAQ
- More PPC agencies for healthcare
- Related rankings
Which PPC agency for healthcare is best?
The best PPC agencies for healthcare in 2026 are DNOVO Group for clinics and medspas, HigherVisibility for multi-location providers, Online Path for private practices, Roast for UK pharma and large advertisers and BFJ Digital for tracked ad spend. The median minimum across the 72 PPC agencies we track is $2,500 a month, and 49% start under $1,000.
Key takeaways
- The best PPC agencies for healthcare mix clinic specialists such as DNOVO Group, multi-site specialists such as HigherVisibility and enterprise media shops such as Roast.
- The median minimum is $2,500 a month across the 72 agencies we track. North America's median is $5,000, while the UK and Asia-Pacific are both $1,000, and ad spend is paid on top of fees.
- 39% of agencies that publish rates charge $100 to $149 an hour, and a further 28% charge $150 to $199, so management of a healthcare account is not cheap in the US and UK.
- Healthcare ads are restricted. Google and Meta have policies on health claims, personal health data and targeting, so ask an agency how it keeps campaigns approved and compliant.
- Measure bookings, not clicks. Ask for cost per booked appointment and how call tracking works without exposing patient data. Only 53% of these agencies offer AI search work, so confirm separately.
Best PPC agencies for healthcare compared
| # | Agency | Best for | Min. budget | Rating |
|---|---|---|---|---|
| 1 | dNOVO Group | Clinics and medspas | $5,000 | ★5.0 (72) |
| 2 | HigherVisibility | Multi-location PPC and SEO | $2,500 | ★4.8 (150) |
| 3 | Online Path | Google Ads value for private practices | $1,000 | ★5.0 (123) |
| 4 | ROAST | UK pick for pharma advertisers | $5,000 | ★4.9 (17) |
| 5 | BFJ Digital | Tracked ad spend with CRM integration | $1,000 | ★5.0 (61) |
| 6 | Search Engine People | Canadian Google Ads and SEO combination | $1,000 | ★4.9 (56) |
| 7 | Search + Gather | Paid media across channels | $5,000 | ★4.9 (30) |
| 8 | App Guardians | Digital health and wellness apps | $10,000 | ★4.8 (30) |
| 9 | Growth Hacker | Bilingual option for Quebec clinics | $5,000 | ★4.9 (26) |
| 10 | Bloom Digital | Perth clinics and health collectives | $2,500 | ★4.9 (53) |
| 11 | SIB Infotech | Low-cost Google Ads partner in India | $1,000 | ★4.9 (16) |
| 12 | Bright Sprout | Low-cost UK PPC for clinics | $1,000 | ★5.0 (28) |
Ratings are public Clutch, G2 or Google averages with review counts in brackets. Minimums are monthly unless stated.
The 12 best PPC agencies for healthcare in 2026
Each agency below leads a specific category. Start with the one that matches your situation rather than reading top to bottom.
#1Best for clinics and medspas
dNOVO Group
Toronto SEO and lead-gen agency built around law firms, clinics and home services
DNOVO Group is a Toronto agency built around law firms, clinics and home services, and it lists medical and dental and medspa and aesthetics among its verticals. Its offer covers Google Ads, Local Services Ads and local SEO, with medical website design to match. It holds a 5.0 rating across 72 Clutch reviews, with detailed 2026 reviews citing lead figures, and counts Smiles On Queen Dentistry among its clients. Pricing is published from $4,000 a month.
Notable clients
- Simple Divorce
- Grillo Law
- Walter Law Group
- Forum Law
- Wyman & Williamson
- Sobirovs Law Firm
Watch out
Its top-agency positioning relies partly on self-published rankings, and the entry point is steep for a solo practitioner.
#2Best for multi-location PPC and SEO
HigherVisibility
Nationally recognized SEO and digital marketing agency with deep franchise expertise.
HigherVisibility lists healthcare first among its industries and pairs PPC and Google Ads management with SEO and franchise and multi-location expertise, which matters when ad budgets must be split across clinic sites. The Memphis agency holds a 4.8 rating from 150 reviews, has won SEO Agency of the Year recognition and has a reputation for transparent reporting. Engagements run $2,500 to $15,000 a month.
Notable clients
- Allied Van Lines
- Brilliant Earth
- Caliber Collision
- HOTWORX
- Evolve Bank & Trust
- Orangetheory
Watch out
Its roots are in SEO, so ask for healthcare PPC case studies, and web design is secondary.
#3Best Google Ads value for private practices
Online Path
Family-owned Adelaide Google Partner for SEO, PPC and Ad Grants
Online Path is an Adelaide agency that lists healthcare and medical first among its industries and runs Google Search, Shopping, Display and YouTube ads alongside Meta, LinkedIn and TikTok. It also offers Google Ad Grants management for not-for-profit providers. It holds a 5.0 rating from 123 Google reviews, many from 2025, works with no lock-in contracts and starts at a $1,000 minimum.
Notable clients
- Heaps Good Solar
- XL Concrete
- Nuago
- Foil Me
- Curaprox
- Viterra
Watch out
Award claims lack specific years, clients are mostly SMBs, and there is limited evidence of large programmes.
#4Best UK pick for pharma advertisers
ROAST
Soho performance agency and B Corp running search, paid media and CRO for ROAS
Roast is a London agency of 51 to 200 that lists healthcare and pharma among its sectors and runs PPC, paid social, programmatic, display and offline media in one team. It is a Google Premier Partner and a certified B Corp, was named Independent Agency of the Year at the UK Agency Awards 2026, and holds a 4.9 rating from 17 Clutch reviews. Enterprise clients include Experian and Cencora.
Notable clients
- Experian
- AVEVA
- Rightmove
- Leon
- WEX
- Cencora
Watch out
A $5,000 minimum and $100 to $149 hourly rates put it out of reach for small local practices.
#5Best for tracked ad spend with CRM integration
BFJ Digital
Spring Hill agency pairing SEO and paid media with HubSpot and analytics work
BFJ Digital is a Brisbane agency of 11 to 50 that lists healthcare and medical among its industries and runs Google Ads, Meta and programmatic buying with HubSpot CRM, GA4 and attribution skills in house. It holds a 5.0 rating across 61 Clutch reviews, with reviews arriving through late 2026, and publishes results such as a 60% lower CPA for Swyftx. That tracking depth suits providers measuring cost per booked patient.
Notable clients
- Swyftx
- Gasoline Alley Harley-Davidson
- Cover-More Group
- Disaster Relief Australia
- Westbuilt Homes
- Herron Todd White
Watch out
Its service list is broad, so PPC is one priority of many, and its $150 to $199 hourly band is high locally.
#6Best Canadian Google Ads and SEO combination
Search Engine People
Veteran Toronto search shop running SEO, Google Ads and AI search for SMBs to enterprise
Search Engine People is a Toronto search shop founded in 2001, listing dental and medical among its industries and running Google Ads, SEO and AI search. It is a Google Premier Partner, holds a 4.9 rating from 56 Clutch reviews and published pricing guidance starts around $1,000 a month, with programmes reaching $30,000 and above. Its depth across paid and organic suits clinics wanting both channels coordinated.
Notable clients
- Speedy Cash
- Levitt LLP
- PAR Technology
- Sunset Docks Muskoka
- Aon
- Cosmo Music
Watch out
About 70% of its work is SEO, so paid is a secondary strength, and it recommends 4 to 12 month commitments.
#7Best for paid media across channels
Search + Gather
Toronto paid media agency for startups and scale-ups, from search and social to CTV
Search & Gather is a Toronto paid media agency of about 18 people covering search, social, connected TV, programmatic and Amazon, and it lists healthcare and home care among its industries. It holds a 4.9 rating from 30 Clutch reviews and has published results such as 890% more paid conversions for Top Hat. Post-lead optimisation and tracking suit providers that want enquiries followed up quickly.
Notable clients
- ecobee
- Coinbase
- Top Hat
- Introhive
- Shutterstock
- IDP Education
Watch out
Its named clients are tech and consumer brands, pricing is unpublished and Clutch lists a $5,000 minimum.
#8Best for digital health and wellness apps
App Guardians
Mobile-first advertising and growth agency for app user acquisition, ASO and retention
App Guardians is a Vancouver agency founded in 2018 that lists health, fitness and hospitality among its industries, with about 70% of its Clutch service mix in app marketing. It covers paid user acquisition, Google Ads, paid social, creative, retention and subscription revenue in one team, and names Amwell and Live Well by Zurich among its clients. It holds 4.8 on Clutch from 30 reviews and publishes case studies with ROAS and install figures.
Notable clients
- Keap
- ThinkUp
- Alma
- Sentry Parental Control
- Amwell
- Live Well by Zurich
Watch out
It suits digital health apps rather than clinics or practices, and its Clutch minimum is $10,000.
#9Best bilingual option for Quebec clinics
Growth Hacker
Founder-led Montreal SEO and CRO shop built around Shopify and local search
Growth Hacker Montreal is an 11 to 50 person agency that lists healthcare and dental among its industries, with Silver Dental Centre and Laurier Optical among its clients. It manages Google Ads next to SEO and conversion testing, and delivers in English and French, which suits Quebec providers. It holds a 4.9 rating from 26 Clutch reviews, though its Clutch minimum is $5,000.
Notable clients
- Steadiwear
- Charlie B
- E3 Électricité
- Moroccanoil
- Big Brothers Big Sisters
- Kidobebe
Watch out
Paid media and social are secondary offers, and a few reviewers flagged minor language errors in French copy.
#10Best for Perth clinics and health collectives
Bloom Digital
Subiaco boutique agency blending SEO, web design and branding for Perth SMBs
Bloom Digital is a Perth agency that lists health and wellness among its industries and names Optilase Laser Eye Surgery, Hermona Health and Perth Health Collective among its clients. Google Ads and Facebook Ads sit next to SEO, web design and branding in one in-house team. It won APAC Search Awards Best Small SEO Agency in 2025 and holds a 4.9 rating from 53 reviews. Minimums start at $2,500.
Notable clients
- Shire of Laverton
- Bowen Buchbinder Vilensky
- Optilase Laser Eye Surgery
- WISE Collective
- Hermona Health
- Perth Health Collective
Watch out
Case studies list projects but publish few quantified outcomes, and it is less of a pure paid specialist.
#11Best low-cost Google Ads partner in India
SIB Infotech
Budget-friendly Mumbai SEO, Google Ads and web design agency for SMBs
SIB Infotech is a Mumbai agency of 11 to 50 that lists healthcare and home care among its industries. It is a Google Premier Partner for paid search and runs Google Ads, social, reputation management and web builds. It holds a 4.9 rating from 16 Clutch reviews, with clients praising deadlines and communication, and its $1,000 minimum and $25 to $49 hourly band make it accessible for smaller providers.
Notable clients
- Real Value Finloan Services
- Alphex Capital
- Neeti Brand Accelerator
- Brilliant Tutors Academy
- AxisY
Watch out
It is a generalist with a small team, and its client roster is mostly small companies with few recognisable brands.
#12Best low-cost UK PPC for clinics
Bright Sprout
Director-led Bristol agency running SEO, PPC and social on published monthly fees
Bright Sprout is a director-led Bristol agency of 2 to 10 running PPC, SEO and social on published monthly fees from £575 to £1,250 and above. It lists healthcare and chiropractic among its industries and names Henry Schein and Chiropractic Care Clinics among its clients. It holds a 5.0 rating from 28 reviews, and the directors handle PPC, SEO and technical work themselves.
Notable clients
- Avon Cobblestone
- Henry Schein
- ELM Legal Services
- Chiropractic Care Clinics
- CR Windows
- Trident Fire Compliance
Watch out
Several listed awards come from paid-entry programmes, and the core team is very small.
Best PPC agency for healthcare by need
Clinics, dental and medspasdNOVO Group
Multi-location providersHigherVisibility
Private practices and not-for-profitsOnline Path
UK pharma and large advertisersROAST
CRM and attributionBFJ Digital
Quebec and bilingual clinicsGrowth Hacker
Low-cost UK clinicsBright Sprout
Low-cost Indian providersSIB Infotech
Digital health and wellness appsApp Guardians
How much does a PPC agency for healthcare cost in 2026?
PPC agency pricing for healthcare has two parts: the agency's fee and the ad spend paid to Google or Meta. These figures cover agency fees only, from the published minimums and hourly rates of the 72 PPC agencies in our directory that list healthcare clients.
| Tier | Monthly minimum | Share of agencies | Who it suits |
|---|---|---|---|
| Budget | Under $1,000/mo | 49% | Single clinics and small practices; packaged management, often from the UK, India or Australia. |
| Mid-market | $1,000 to $5,000/mo | 40% | Established practices and small groups running search and local campaigns across a few services. |
| Premium | Over $5,000/mo | 11% | Multi-site providers, pharma and digital health brands with larger ad budgets and dedicated teams. |
Source: published minimum budgets of PPC agencies for healthcare in the MakeSuccessOnline directory, October 2026.
Median minimum budget by region
The most common hourly band is $100 to $149 (39% of the 54 agencies that publish rates), followed by $150 to $199 (28%) and $50 to $99 (11%).
How we chose the best PPC agencies for healthcare
We started with every PPC agency in the MakeSuccessOnline directory that lists healthcare clients (72 at the time of writing) and scored each one on six criteria. Every profile was researched from the agency's own site plus at least one independent source such as Clutch, Google reviews, trade press or award listings.
- Healthcare experienceNamed healthcare clients or healthcare-first verticals, rather than health listed among many industries.25%
- Paid media depthHow central Google Ads and paid social are to the agency's work, plus partner status.20%
- Reviews and reputationRatings and review volume on Clutch, Google or G2, plus awards and peer standing.20%
- Results and attributionNamed clients, attributable results and tooling that ties spend to bookings.15%
- Pricing transparencyWhether minimums or fees are published, and how they compare with value.10%
- Compliance and teamAwareness of health ad policies and privacy, plus who runs accounts.10%
Rankings are editorial. Agencies cannot pay to appear on this page or to change their position. Read how we review agencies →
How to choose a PPC agency for healthcare
- Set a cost-per-appointment targetWork out what a booked patient is worth and what you can pay for one, then share that number with each agency.
- Choose the campaign typesSearch ads, local ads, display and social suit different services. Ask which each agency would run first.
- Ask for healthcare proofRequest a case study and a provider reference with booked appointments, not only clicks or leads.
- Check ad policy knowledgeHealth claims and targeting are restricted on major ad platforms. Ask how the agency avoids disapprovals and account suspensions.
- Plan tracking and privacyConfirm call tracking, forms and remarketing are set up with patient data and the rules that apply to you in mind.
- Own the accountsAd accounts and data should sit in your name, with clear notice terms.
Questions to ask
- What cost per booked appointment have you achieved for providers like us?
- How do you handle health-related ad policies and avoid disapprovals?
- How do you track calls and bookings without passing patient information to ad platforms?
- How do you split budget across locations and services?
- Will ad accounts and tracking sit under our login?
- How often do we review search terms, spend and call quality?
Red flags
- Guaranteed patient numbers or a guaranteed cost per lead.
- Remarketing or tracking that shares patient health information with ad platforms.
- Ad accounts opened in the agency's name.
- Ads that make treatment claims or promise outcomes your regulator would not allow.
- Reports showing clicks and impressions but not booked appointments.
PPC agency for healthcare vs freelancer vs in-house
| Specialist agency | Freelancer | In-house marketer | |
|---|---|---|---|
| Typical cost | $1,000 to $15,000+/mo plus ad spend | Lower; hourly or flat fee | Salary plus tools |
| Healthcare know-how | Ad policy and patient-privacy awareness | Varies by person | Learns on the job |
| Speed to start | 1 to 3 weeks | Days | 1 to 3 months to hire |
| Best for | Multi-location providers and larger budgets | Single clinics needing a defined build | Groups with steady campaign work |
| Main risk | Opaque reporting and junior staff | Capacity and continuity | Limited second opinion |
What does a PPC agency for healthcare do?
A PPC agency for healthcare is a company that plans, runs and optimises paid advertising for clinics, hospitals, dental groups and health brands, mainly Google Ads and sometimes Meta or Microsoft. Work includes keyword and location targeting, ad copy that follows health advertising rules, landing pages, call tracking and reporting on cost per booked appointment. Because health data is sensitive, tracking and remarketing are configured with privacy rules in mind.
PPC agency for healthcare FAQ
What is the best PPC agency for healthcare?
No single agency fits every provider. DNOVO Group is our top pick for clinics and medspas, HigherVisibility suits multi-location providers wanting PPC with SEO, and Online Path suits private practices on a mid-size budget. Your size, sites and ad budget decide the right fit.
How much does a PPC agency for healthcare cost?
PPC agency cost for healthcare ranges from under $1,000 to $15,000 or more a month in fees. The median minimum across the 72 agencies we track is $2,500 a month, with a $5,000 median in North America and $1,000 in the UK and Asia-Pacific. Ad spend is charged separately by the ad platform.
How long does PPC take to bring in patients?
Enquiries can start within days of launch, but efficient cost per booked appointment usually takes two to three months of testing keywords, ads and landing pages. Seasonality and competition matter, and elective services behave differently from urgent care. Judge an agency on trends in bookings, not week-one clicks.
How do I choose a PPC agency for my clinic?
Ask for a healthcare case study with booked appointments, confirm ad accounts sit in your name, and check how the agency handles health ad policies and tracking. Compare minimums, who runs the account weekly and how reporting ties spend to patients. A reference from a similar provider helps most.
What ad policies affect healthcare PPC?
Major ad platforms restrict ads for some health topics, limit targeting based on personal health, and require claims to be accurate. Prescription drugs and certain treatments face extra rules in many countries. An agency should know these rules, but compliance remains the provider's responsibility.
Is PPC safe under HIPAA and similar privacy rules?
It can be, if tracking is set up carefully. Pixels, remarketing and call recording can expose patient information, which is a concern under HIPAA in the US and equivalent rules elsewhere. Ask each agency how it configures tracking, and involve your compliance lead before launch.
Is PPC or SEO better for a healthcare provider?
PPC brings patients quickly but stops when spend stops, while SEO builds more slowly and compounds. Most providers in competitive markets use both. Several agencies here, including HigherVisibility, Online Path and Search Engine People, run paid and organic together, which makes comparing cost per booking easier.
Can a PPC agency guarantee patient bookings?
No. Bookings depend on your market, budget, landing pages, reviews and how quickly staff answer calls. A credible agency agrees on targets for qualified calls and cost per booked appointment, reports them monthly and avoids guarantees. Be wary of anyone promising a fixed number of new patients.
More PPC agencies for healthcare
Well-reviewed PPC agencies for healthcare that did not make the top list but may suit your market.
Browse all 72 PPC agencies for healthcare →
About the reviewer
Editor & Reviewer, MakeSuccessOnline
William Harrison is an editor and reviewer at MakeSuccessOnline. Before a ranking goes live, he checks every claim on the page against each agency's own site, its published case studies and independent reviews on Clutch and G2, and cuts anything he can't verify. He also keeps rankings current, rechecking pricing, team details and client lists as agencies change.