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Dreamdata

B2B revenue attribution across every touch, from first click to deal.

4.7/5 Free + paid · free plan Attribution
Visit website → Try free
Best for B2B SaaS marketing + revenue teams
Pricing Free + paid
Setup time Under 45 min
Learning curve Moderate
Support Email, dedicated CSM on enterprise
Company Dreamdata
Launched 2018

About Dreamdata

Dreamdata is an Attribution tool shaped around the needs of B2B SaaS marketing + revenue teams. Only B2B attribution tool that stitches CRM + ad spend. On top of that, free tier is genuinely usable. The core workflow runs on Multi-touch attribution and Pipeline attribution, with the rest of the suite plugging into those two. There's a free plan to explore before paying, with paid upgrades when you need them. The default B2B SaaS attribution pick for teams past Series A.

Available on

Web appAPI

Integrates with

SalesforceHubSpotGoogle AdsLinkedIn AdsFacebook AdsSegmentSnowflake

Who it's for

A quick filter before you spend time on Dreamdata — read both sides before committing.

Use it if…

  • B2B SaaS marketing + revenue teams
  • Companies on Salesforce or HubSpot
  • RevOps wanting ad spend attribution

Skip it if…

  • B2C or DTC teams (Triple Whale wins)
  • Teams without CRM revenue data
  • Simple marketing attribution needs

Pros and cons

Pros

  • Only B2B attribution tool that stitches CRM + ad spend
  • Free tier is genuinely usable
  • Multi-touch models included
  • Hits the core attribution workflow without forcing a hunt for second tools
  • Pricing lands in the right band for its target buyer

Cons

  • Setup takes 2-4 weeks for proper mapping
  • Requires clean CRM data to be useful
  • Advanced models behind higher plans
  • Not the cheapest option in the category — the free alternatives cover basics
  • Advanced features sit behind higher-tier plans most small teams won't need

Features

The capabilities you actually get when you sign up for Dreamdata.

  1. 01

    Multi-touch attribution

    First, last, linear, time-decay, custom

  2. 02

    Pipeline attribution

    Connect marketing to CRM opportunities

  3. 03

    Ad spend ROAS

    Revenue per ad campaign and keyword

  4. 04

    Core workspace

    The main editor or dashboard where day-to-day attribution work happens

  5. 05

    Integrations hub

    Connects to the tools your stack already uses so data doesn't live in silos

  6. 06

    Reporting and dashboards

    Built-in reports and exportable dashboards for stakeholder reviews

Pricing

A free plan to start, then paid tiers for the full set of features.

Free

$0

  • Up to 25K monthly visitors
  • Core attribution

Business

Contact sales

  • Starts around $1,500/mo

Frequently asked questions

What people usually want to know before signing up for Dreamdata.

How long does Dreamdata setup take?

2–4 weeks for full data mapping, with success manager support.

Is the free plan enough for a startup?

Yes, up to 25K visitors + core attribution — enough for seed-stage SaaS.

How does it handle iOS 14+ and cookieless tracking?

Server-side forwards and a first-party cookie keep match rates in the 70–90% range even with ATT and cookieless browsers.

Does it replace Google Analytics?

No — it complements it. GA4 answers 'what happened on my site'; attribution tools answer 'which channel drove it'.

Can finance use it to validate ad spend?

Yes, with a caveat: lock the attribution model and timing with finance up front so there are no month-end surprises.

Bottom line

Should you use Dreamdata?

The default B2B SaaS attribution pick for teams past Series A. Startups can use the free tier.

Visit website → Try free