ShareASale

The affiliate network of choice for mid-market e-commerce.

4.4/5 $650 setup + 20% fee Affiliate Marketing
Best for DTC + e-commerce mid-market
Pricing $650 setup + 20% fee
Setup time Under 60 min
Learning curve Moderate
Support Email, chat, affiliate manager
Company Awin
Launched 2000

About ShareASale

ShareASale is an affiliate marketing platform designed to replace a stack of lighter point solutions. Two things keep it on shortlists: largest affiliate publisher network in US, plus managed service options. The two features you'll use most are Publisher network and Tracking. No free tier — paid plans start from $650 setup + 20% fee. A solid mid-market affiliate network. One thing it genuinely does best — mature fraud detection. In practice, the affiliate network of choice for mid-market e-commerce.

Available on

Web appAPI

Integrates with

ShopifyWooCommerceMagentoBigCommerce

Who it's for

A quick filter before you spend time on ShareASale — read both sides before committing.

Use it if…

  • Mid-market DTC + e-commerce brands
  • Teams wanting access to a huge affiliate network
  • Brands who want managed affiliate recruitment

Skip it if…

  • SMBs on tight budgets ($650 setup)
  • B2B SaaS (PartnerStack wins)
  • Shopify-first stores (Refersion fits better)

Pros and cons

Pros

  • Largest affiliate publisher network in US
  • Managed service options
  • Mature fraud detection
  • Hits the core affiliate marketing workflow without forcing a hunt for second tools
  • Pricing lands in the right band for its target buyer

Cons

  • $650 one-time setup fee
  • 20% commission override on all sales
  • UI feels dated
  • Not the cheapest option in the category — the free alternatives cover basics
  • Advanced features sit behind higher-tier plans most small teams won't need

Features

The capabilities you actually get when you sign up for ShareASale.

  1. 01

    Publisher network

    240K+ US + global affiliates

  2. 02

    Tracking

    Standard affiliate link + coupon tracking

  3. 03

    Managed recruitment

    Optional service to grow program

  4. 04

    Core workspace

    The main editor or dashboard where day-to-day affiliate marketing work happens

  5. 05

    Integrations hub

    Connects to the tools your stack already uses so data doesn't live in silos

  6. 06

    Reporting and dashboards

    Built-in reports and exportable dashboards for stakeholder reviews

Pricing

No free plan — here's what you get at each paid tier.

Standard

$650 setup + 20% commission override

  • No monthly fee
  • 20% of each affiliate commission to ShareASale

Frequently asked questions

What people usually want to know before signing up for ShareASale.

How much does ShareASale really cost?

$650 setup + 20% commission override + whatever commissions you set.

Can I move my own affiliates to ShareASale?

Yes, but they'll pay the 20% override.

How do I prevent affiliate fraud?

Fraud filters (self-referrals, coupon abuse, cookie stuffing) catch 95%. The remaining 5% needs manual review of suspicious conversion patterns.

Should I use a network or self-host?

Networks (Impact, PartnerStack, ShareASale) scale faster. Self-hosted saves fees but needs 10x more operational effort.

How much commission is standard?

Digital/SaaS: 20–30% recurring. E-commerce: 5–15% per sale. Information products: 30–50%. Below those, recruitment gets hard.

Bottom line

Should you use ShareASale?

A solid mid-market affiliate network. SMBs should start cheaper (Refersion); enterprise should look at Impact.